Contact Us

The Reason You Go on a Spending Spree at Target Might Surprise You

Target Rockford Illinois
Getty Images

Any time I travel back to Minnesota, like I did for Father’s Day weekend, I make it a point to stop at Target to buy clothes and shoes (it’s tax free, y’all), and a lot like you, I’ll go in knowing exactly what I’m looking for and then two hours later, I leave with a cart full of things…except for the one thing I went there for in the first place.

This weekend it was a new bikini top; totally forgot it and ended up getting new gym clothes, make up, a pair of sandals and toothpaste. Whoops. How many times has that happened to you? Every. dang. time. Right?

Apparently, Target has an evil strategy that they use to keep us in the store longer and brainwashes you to spend more. OK, I’m being dramatic, but still, it’s not your fault that you just spent your rent money on new shoes and bedding.

According to The Minneapolis Business Journal, the secret is- they don’t play music in their stores.  I’ve noticed that they don’t, but I find it odd that it’s an effective strategy. Personally, I spend more time in stores and spend more if I like the overhead music they play.

However, Target is looking to make your shopping trips more enjoyable by adding background music; they’ll test it in 85 newly remodeled stores and 30 new stores this year.

Next: 5 Rockford Retailers With the Best Background Music

Catch Mandy James on “The Steve Shannon Show with Mandy James” on 97 ZOK from 5:30 a.m. to 10 a.m. Follow her on Twitter, Instagram and Facebook.

Best of 97ZOK

Recommended For You

Best Of The Web

Leave a Comment

It appears that you already have an account created within our VIP network of sites on . To keep your personal information safe, we need to verify that it's really you. To activate your account, please confirm your password. When you have confirmed your password, you will be able to log in through Facebook on both sites.

Forgot your password?

*Please note that your prizes and activities will not be shared between programs within our VIP network.

It appears that you already have an account on this site associated with . To connect your existing account just click on the account activation button below. You will maintain your existing VIP profile. After you do this, you will be able to always log in to using your original account information.

*Please note that your prizes and activities will not be shared between programs within our VIP network.

Please fill out the information below to help us provide you a better experience.

(Forgot your password?)

Not a member? Sign up here

Sign up for Secret Society quickly by connecting your Facebook account. It's just as secure and no password to remember!

Sign up to have exclusive Secret Society contests, events, coupons, presales, and much more delivered to you for FREE.