When a pizza is more than just a pizza.

We've all been there, you ordered pizza because you just didn't feel like cooking and lo and behold it shows up kind of gross looking.

I mean you'll eat it anyway but it would be a better experience if it looked good.

At Primo's Pizza at 1710 Rural Street, they've been serving up some of Rockford's most beautiful pizza since 1981. Best of all, the pizza tastes pretty good too.

What do you think of Primo's Pizza? Let us know on Twitter and/or Facebook.

Sweet Lenny is the brand manager of 97ZOK and Operations Manager for Townsquare Media Rockford. Catch him afternoons 3 to 7 on 97ZOK. Follow him on TwitterInstagram and like his page on Facebook.