Rockford Native’s Off-White Clothing Label Named ‘Hottest Brand On The Planet’
Rockford native, Virgil Abloh officially has the "hottest brand on the planet."
The Lyst says about Abloh's Off-White:
This quarter Virgil Abloh dropped sell-out sneakers, dressed Serena Williams for the US Open, released the second ‘For All’ capsule, a Mykonos inspired swim line, an Ikea rug pop-up, plus projects with retailers SSENSE, Selfridges and TheDoubleF, ahead of a thrilling athletics-inspired SS19 show in Paris.
Abloh, a former Boylan High School grad, had his Off-White label beat out high profile designers like Gucci, Prada, Versace, and Fendi.