This week, it’s all about Lucy’s Burger Bar in Beloit.

If you’re craving a real-deal lunch, Lucy’s delivers—juicy, stacked burgers, bacon-loaded favorites, melty cheese, crispy chicken sandwiches, and hand-cut fries that are worth the trip all on their own.

Geronimo Hospitality Group
Geronimo Hospitality Group
Geronimo Hospitality Group

It’s the kind of place where every bite hits, whether you’re grabbing a quick lunch or kicking back for a laid-back meal.

And with the Beloit Farmers Market back on Saturdays, it’s the perfect excuse to make a day of it—walk the market in the morning, then head over to Lucy’s for lunch.

Geronimo Hospitality Group
Geronimo Hospitality Group
Geronimo Hospitality Group

But don’t wait for the weekend—Lucy’s Burger Bar is serving it up all week long.

That's this week's Sweet Eats with Sweet Lenny on 97ZOK, where great food, live music, and summer fun all come together at Lucy's #7 Burger Bar in Beloit!

Sweet Eats with Sweet Lenny is serving up a $50 Geronimo Hospitality Group gift card to one lucky listener. Enjoy it at Lucy's #7 Burger Bar or any Geronimo Hospitality Group restaurant in Beloit, Wisconsin, and beyond. Enter now.

Listen on the air, then sign up right here for your shot to win.

Where You Can Use the Gift Card

Your $50 gift card is valid at all participating Geronimo Hospitality Group restaurants, including:

  • Bessie’s Diner
  • Lucy’s #7 Burger Bar
  • Merrill & Houston’s Steak Joint
  • Velvet Buffalo Modern Italian
  • Truk’t Tacos
  • Henry Dorrbaker’s Pub & Play

The featured restaurant changes weekly, so the move is simple. Listen often. Enter often. Eat often.

Last Week's Sweet Eats

Grab your friends and head to the riverfront patio for Rock the River, a live music series happening Saturday nights all summer long.
Or check out Market & Music on select Thursday evenings, featuring local makers, cold drinks, live music, and plenty of good vibes. Then keep the fun rolling with duckpin bowling, mini golf, vintage arcade games, craft cocktails, and delicious pub fare.
Geronimo Hospitality Group
Geronimo Hospitality Group
Geronimo Hospitality Group
Whether you're looking for a date night, a night out with friends, or a new summer tradition, Henry Dorrbaker's is the place to be.
Geronimo Hospitality Group
Geronimo Hospitality Group
Geronimo Hospitality Group

Previous Sweet Eats

Start thinking about Father's Day weekend, treat Dad — and the whole family — to a sky-high Father’s Day celebration at the Annual Fly-In or Drive-In Pancake Breakfast Saturday, June 20th, and Sunday, June 21st !

Enjoy all-you-can-eat pancakes, sausage, bacon, eggs, potatoes, fresh fruit, coffee, milk, and orange juice while taking in unique display planes right next to the runway.

There’s fun for everyone with vintage cars, balloon art, face painting, aviation-themed crafts, and plenty of family activities throughout the day.
Geronimo Hospitality Group
Geronimo Hospitality Group
Geronimo Hospitality Group

It’s the perfect way to kick off Father’s Day weekend and make some unforgettable memories together.

More Sweet Eats

Geronimo Hospitality Group
Geronimo Hospitality Group
Geronimo Hospitality Group

Their menu is packed with delicious favorites and seasonal flavors, the perfect way to celebrate with family or friends. From fresh classics to sweet treats worth saving room for, Velvet Buffalo brings the flavor and the atmosphere for any occasion worth savoring.

After the meal? Head upstairs to The Rooftop at Hotel Goodwin for a cocktail and some incredible views of downtown Beloit.

Geronimo Hospitality Group
Geronimo Hospitality Group
Geronimo Hospitality Group

Merrill & Houston’s Steak Joint in Beloit, and this place just feels like a classic steakhouse the second you walk in. Warm, inviting, and you know you’re about to have an incredible meal.

Start off with their shrimp de jonghe, baked in garlic butter and breadcrumbs, and then the main event… a perfectly cooked filet mignon that is tender, juicy, and, honestly, unforgettable.
Geronimo Hospitality Group
Geronimo Hospitality Group
Geronimo Hospitality Group
They’ve also got amazing ribeyes, porterhouses, fresh lobster tails, and seafood alfredo if you’re in the mood for surf and turf. For an unforgettable after-dinner treat, you have to try the TUXEDO BOMBE: a rich chocolate cake layered with milk & white chocolate mousse, covered in ganache. You'll have sweet dreams all night long.
Whether it’s date night, a celebration, or just treating yourself, Merrill & Houston’s delivers the full steakhouse experience.
Geronimo Hospitality Group
Geronimo Hospitality Group
Geronimo Hospitality Group

If you’re craving bold, globally inspired street tacos with a creative twist, Truk’t delivers. Located in downtown Beloit, this lively taco and tequila spot serves handmade corn tortilla tacos like pork al pastor, Korean BBQ, shrimp curry, and surf & turf, alongside craveable sides and inventive cocktails.

Geronimo Hospitality / Truk't Tacos
Geronimo Hospitality / Truk't Tacos
Geronimo Hospitality / Truk't Tacos

Whether you’re stopping in for tacos, tequila, or a date-night treat, Truk’t brings big flavor and fun energy to every bite.

Geronimo Hospitality / Truk't Tacos
Geronimo Hospitality / Truk't Tacos
Geronimo Hospitality / Truk't Tacos

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