97ZOK Pink Party Bra Auction Photos & Video

We had a fantastic time Friday night at the 2014 Pink Party featuring the 97ZOk Bra Auction at Prosser's Chop House in Machesney Park.

The third annual Bra Auction was so much fun and it was a great benefit for the Winnebago County chapter of Pink Heals, a nonprofit organization that raises awareness and funds for local families battling cancer.

Before the bra auction began, Sweet Lenny and Anytime Fitness presented a check for $1,076 that they raised during the 10K On A Treadmill last week.

With the help of our amazing Rockford firefighters, we raised over $8,000 to donate to Pink Heals.

Each firefighter took the stage in one of our super fun decorated bras that went along with a donated prize. Steve Shannon turned the music on, and it was up to these guys to dance their way to huge donations, and they did a really good job. A few of them were able to raise over $1,000 for their items.