Many companies are making dramatic changes to please those who live alone, choosing to delay marriage and kids.

What we thought was an April Fool's Day gag a few months ago, is the real deal. A mega-sized toilet paper roll that lasts an entire season long. The Forever Roll.

Take a look at how big this roll really is

Introducing, the Charmin Forever Roll

Charmin manufacturer, Proctor & Gamble, says the Forever Roll is also helpful for those who have very limited storage space.

Clearly, this TP beast will not work on an ordinary toilet paper rod, you'll need to purchase their specially created holder. You can purchase your Forever Roll starter kit here.